Monday, January 17, 2011

Why People Fail to Make Money from E-books

There are many reasons why people fail at writing and publishing e-books. But most of those reasons are related to the individual’s disposition rather than any problems associated with the e-book publishing industry.

First, most individuals entering the e-book publishing industry do so without fully understanding what it is they want to achieve.

Second, developing an e-book publishing business takes time and energy. Impatience is probably the biggest contributing factor towards people giving up on e-book writing and publishing as a possible source of income.

If you decide to become an e-book author/publisher, then be prepared for a lot of hard work over a long period of time. Even though there are no guarantees that your efforts will be successful, determination and hard work will swing the odds in your favor.

Third, becoming an e-book author/publisher is about learning the tools of the trade
The world of e-book publishing is very different to the one most of us encounter at the shopping mall where glitzy packaging entices us to buy the book. The Internet does not have that touchy feely experience about it most of us have become accustomed to when we go shopping. On the contrary, e-book publishing requires you to get your message across in a sincere and direct way that convinces prospective customers to purchase your e-book offering.

Learning about what works or does not work in the world of e-book publishing is imperative to your success as an e-book author/publisher. And the best way to learn about what works or does not work is to use the tried and tested methods employed by the more successful and experienced members of the e-book industry. Taking note of what the professionals do will give you a solid base of knowledge from which you can develop your own ideas.

Fourth, choosing the right e-book niche is vitally important if you are to succeed as an e-book author/publisher. You do not want to enter a market already saturated by competitors. You are a newbie and will soon become overwhelmed by the size of the competition. Survey the e-book landscape before you take the plunge. Choose something that matches your talent and your demeanor. Market research will prevent you from making the wrong, and perhaps costly, decisions.

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